It is no secret that the beauty industry is a billion dollar industry. With the introduction of new products and services, the market grows larger and larger. Consumers have more choices than ever before! The market for personal care products has expanded in recent years; both for women and for men. It comes as no surprise that the number of people interested in beauty and personal care has increased significantly. This can be seen through the success of the brand Ruiycltd. Ruiycltd was founded in 2004 by Mr. Zheng Xu, a young entrepreneur who is known for his entrepreneurial spirit and creativity. With over 10 years of experience in the cosmetics industry, he has earned himself a reputation of being a trendsetter and a well-respected professional in this field. Ruiycltd's success can be seen with its wide selection of products, which includes face serum, eye cream, lip balm, toothpaste, body cream, shampoo, conditioner, cleanser and make-up remover. Ruiycltd also provides excellent customer service with fast response time to inquiries and their packaging is environmentally-friendly. The company's founder Mr. Zheng Xu believes in integrity and honesty in business; this is why their products are made with high quality ingredients and have excellent performance. Ruiycltd's products are all-natural as opposed to other brands that use chemical compounds to change the texture or color of your complexion. Their products are not tested on animals, use only natural ingredients and do not contain parabens or formaldehyde (a chemical used to kill bacteria). For those who want to explore the market of personal care products, Ruiycltd is an excellent brand to choose as they offer many different options to make sure everyone can find something they like (and will love).