Do you apply to damp or dry hair?

I do dry. Add two ounces creme 20 volume peroxide developer to each bottle. It's a one for one proposition. I leave on for 45 minutes cause I want deeper color and to keep from turning to a gold blonde sooner. I want to keep it ash blonde longer. You can mix colors too, using this method. I do. Just keep to 1 ounce developer for one ounce color. Hope this helps.

Colored my hair 30 mins ago with l'oreal "cool light brown" 6c and it didn't cover 40% of the gray. will this work better and which is "cool brown"?

I used it and is fine, I’m happy with the color

With this take me from light red to blonde?

It should. My hair is a mix of light brown and gray. I use 9AA-BV 30 D flaxen blonde with 20 white creme developer with great results.

Need medium cool (not brassy) brown last used 7NN but still turns orange any suggestions?

To get rid of orange/red tones I actually use Schwarzkopf 0-22 in with whatever color I’m using.. I don’t use the whole tube, just a little bit with the color I’m using. With brown it gives a very beautiful ashy tone, which is what I love. I get it off of amazon too! Hope this helps because it’s the only thing I’ve found that gets rid of orange/red tones whether it’s with blonde or brown hair color.

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S**Y

Beautiful Shade of White Blonde 12N

For years, and I mean many years, I used 10N 12B1 but I couldn’t find it on Amazon or Sally’s so I started using 12N, the blonde is neutral blonde. Well I haven’t used it yet on mine but I used it on my daughter‘s hair yesterday. It was turning purple and I was a little concerned although I know purple takes out the brassiness. Her hair came out the most gorgeous shade of white blonde almost a pearlescent color. She is absolutely thrilled with her hair. I still have yet to do mine with this color and I’m a little concerned but if I can’t get what I used to buy I will have to go with this. It is a beautiful color but it’s very white blonde.

5.06.2025

C**L

Color is consistent

I've used Clairol Professional liquid color (9AA-75%, 8A-12%, & 7A-12%) for many years. The color outcome is not a harsh/fake blond, but a soft blond. Usually, I buy color from Sally's, but they're out of stock so often, I thought I'd try ordering from Amazon. I was reluctant since it's a liquid, and concerned what condition it'd arrive, but the shipping/packaging process was good. With this experience, I'll probably order from Amazon in the future, not to mention that Amazon is $4 less per unit less than Sally's, and it's one less trip to the store.

5.06.2025

R**C

Just perfect

Been using Miss Clairol for 35+ years and probably have saved a small fortune coloring my hair myself. Super easy and convenient. I use one ounce of the color and mix it with one ounce of creme developer level 20, shake, apply, wait 15minutes, rinse, shampoo, condition and voila I feel like a new person. I ususally go six to 10 weeks between colorings. I get a lot of compliments on the color of my hair (natural color is a boring ugly dirty dishwater blonde) and everyone thinks I had it done professionally.

30.04.2025

M**N

Wonderful!

9.06.2025

P**E

Love clairol

If you have 20 volume developer clairol bottle is great. They have always had a nice ash color I like without the purple some have.

10.04.2025

L**A

Gentle hair color

I have used this hair color for a long time, it's easy to use and saves me from having to go to the salon every month for hair color touch up.

1.03.2025

A**R

Hair color

Works well on hair

7.12.2024

S**S

Devoted user

I have been using this product for over 15 years and will continue to order from Amazon for convenience. The product is exceptional and the price can vary from retail outlets

21.02.2025