Doesn't seem to be as creamy as you would think from the photos. Does anyone have any application tips?

I've bought several colors of these and love them-- I use a eyeshadow brush- it evens the application on the eyelids and the color lasts all day long at work til I come home. If you are using your finger to apply it will go on way to thick and hard to apply evenly ..hope this helps

The metallic gold and silver is very shimmery. The taupe is matte. There are leather-y ones also. So I think it depends on which color you select.

has anyone with fair skin liked this shade?

I think it's more about your skin's undertone and your color preference. A cooler undertone usually means that the veins in the underside of your wrist will appear purpleish, while a warmer skin tone's veins will appear slightly greenish. If the veins don't appear particularly appear either color, your skin tone is probably neutral. I'm neutral leaning cool and this color looks great with my fair complexion, ashy brunette hair and brown eyes. The most important thing is to always do you and rock what YOU want to rock.

Is this shimmery or more matte

This is more matte with a very slight sheen.

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💄 Own the moment with Vintage Plum – waterproof glam that won’t quit!

LIGHT AS AIR - Ultra-light 52g weight for comfortable, no-fuss wear
TRUSTED BRAND - From Maybelline New York, a name synonymous with beauty innovation
VINTAGE VIBES - Rich plum shade adds a timeless, sophisticated pop to your makeup
ALL DAY CONFIDENCE - Waterproof formula keeps your look flawless rain or shine
PERFECTLY PORTABLE - Sleek 4ml size fits effortlessly in your on-the-go essentials

Maybelline New York Vintage Plum is a waterproof lip primer in a compact 4ml size, designed for long-lasting wear and effortless portability. Weighing just 52 grams, it delivers a rich plum hue that enhances your lip makeup with a vintage-inspired flair, backed by Maybelline’s trusted quality.

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Package dimensions	10 x 7.1 x 3.9 centimetres
Package Weight	0.05 Kilograms
Item dimensions L x W x H	23 x 42 x 42 millimetres
Item weight	52 g
Brand	Maybelline
Volume	4 Millilitres
Special features	Waterproof
Item model number	K1706800
Product Dimensions	2.3 x 4.24 x 4.24 cm; 52 g
ASIN	B00LMOT7X4

Maybelline New York Vintage Plum

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