---
product_id: 106648880
title: "Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business (NAB Executive Technology Briefings) 1st Edition, Kindle Edition"
brand: "jimmy schaeffler"
price: "FREE"
currency: HKD
in_stock: false
reviews_count: 6
url: https://www.desertcart.hk/products/106648880-digital-signage-software-networks-advertising-and-displays-a-primer-understanding
store_origin: HK
region: Hong Kong
---

# Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business (NAB Executive Technology Briefings) 1st Edition, Kindle Edition

**Brand:** jimmy schaeffler
**Price:** FREE
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business (NAB Executive Technology Briefings) 1st Edition, Kindle Edition by jimmy schaeffler
- **How much does it cost?** FREE with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.hk](https://www.desertcart.hk/products/106648880-digital-signage-software-networks-advertising-and-displays-a-primer-understanding)

## Best For

- jimmy schaeffler enthusiasts

## Why This Product

- Trusted jimmy schaeffler brand quality
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## Description

Full description not available

## Customer Reviews

### ⭐⭐⭐ 







  
  
    A worthy resource for understanding digital signage
  

*by P***N on Reviewed in the United States on December 29, 2010*

Your browser does not support HTML5 video.










  
  
    
  As digital signage continues to grow as a core industry, more books are being written. This one is from 2008. This book is a good companion to 

  
Digital Signage Broadcasting: Broadcasting, Content Management, and Distribution Techniques (Focal Press Media Technology Professional Series)

### ⭐⭐ 







  
  
    Just too outdated
  

*by R***M on Reviewed in the United States on December 14, 2013*

I was looking for a good overview of Digital Signage. I bought this book in 2013 and found it too be outdated to be very useful.I would not consider it unless an updated second volume is available.

### ⭐⭐⭐⭐ 







  
  
    Find out what attributes successful digital signage systems must have
  

*by O***E on Reviewed in the United States on October 11, 2008*

In addition to getting a general overview of the industry (what digital signage is, who the stakeholders and some of the bigger players are, possible business models and approaches to measuring return on objectives and investments), you will also get high-level discussions of the roles played by different stakeholders in the digital signage value chain (Set Goals -> Content Creation -> Content Production -> Content Management -> Content Distribution -> Content Publication) and what capabilities successful systems must provide (e.g., planning and scheduling, content security, proof of playback, dynamic screen zones, network control).  Overall, a good primer!

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*Product available on Desertcart Hong Kong*
*Store origin: HK*
*Last updated: 2026-03-10*