---
product_id: 294752699
title: "Define for Men - Very Strong Hold and Medium Shine Finish - 50ml Water Based Men's Hair Product, Easy to Wash Out - Oud Wood Scent"
brand: "the london grooming company"
price: "HK$263"
currency: HKD
in_stock: true
reviews_count: 5
category: "The London Grooming Company"
url: https://www.desertcart.hk/products/294752699-define-for-men-very-strong-hold-and-medium-shine-finish
store_origin: HK
region: Hong Kong
---

# Natural, Cruelty-Free Formula Water-Based & Easy Wash-Out Very Strong Hold Define for Men - Very Strong Hold and Medium Shine Finish - 50ml Water Based Men's Hair Product, Easy to Wash Out - Oud Wood Scent

**Brand:** the london grooming company
**Price:** HK$263
**Availability:** ✅ In Stock

## Summary

> 💼 Define your day with power, polish, and purpose.

## Quick Answers

- **What is this?** Define for Men - Very Strong Hold and Medium Shine Finish - 50ml Water Based Men's Hair Product, Easy to Wash Out - Oud Wood Scent by the london grooming company
- **How much does it cost?** HK$263 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hk](https://www.desertcart.hk/products/294752699-define-for-men-very-strong-hold-and-medium-shine-finish)

## Best For

- the london grooming company enthusiasts

## Why This Product

- Trusted the london grooming company brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Clean & Conscious:** Alcohol-free, paraben-free, cruelty-free with hydrating lanolin & luxurious oud wood scent.
- • **Salon-Quality Hold:** Cera alba boosts hold & promotes hair growth for a sleek, polished look.
- • **Universal Styling Power:** Water-soluble formula works on all medium-length hair types and washes out easily.
- • **Effortless Texture & Shine:** Very strong hold with a subtle, natural medium shine—perfect all day.
- • **Travel-Ready & TSA-Friendly:** Compact 50ml size fits gym bags and carry-ons for on-the-go style control.

## Overview

The London Grooming Company Define for Men is a 50ml water-based hair paste delivering very strong hold and medium natural shine. Infused with cera alba and lanolin, it tames flyaways while promoting hair health. Its cruelty-free, alcohol- and paraben-free formula features a sophisticated oud wood scent. Compact and easy to wash out, it’s ideal for medium-length hair and perfect for busy professionals seeking salon-quality style anytime, anywhere.

## Description

Define gives extreme pliable hold and definition, allowing you to shape and re-style your hair. Great for adding texture and control with a natural shine. Suitable for all hair types of a medium length.

Review: non mantiene per nulla ed unge tantissimo. soldi buttati
Review: Buona, asciutta e di tenuta

## Features

- Salon Quality: Cera alba increases hold and encourages new hair growth while taming flyaways, perfect for a sleek, slicked-back final look.
- Texturizing: Our product offers a very strong hold and a low sheen finish for a natural shine; It's a perfect TSA-friendly travel product or gym bag essential to keep your hairstyle secure during busy days.
- Natural: This hair paste is cruelty-free, alcohol-free, paraben-free, and made with minimal, high-quality ingredients including lanolin and oud wood for hydration and a pleasant smell.
- How to Use: Using a pea size amount, rub into palms and fingers to gently warm the product before distributing evenly through the hair and creating your desired style.
- Versatile: Suitable for all hair types at medium length, this pliable shaping cream is formulated with water-soluble ingredients making it easy to wash out after use.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07T9PFXTG |
| ASIN  | B07T9PFXTG |
| Best Sellers Rank | #104,216 in Beauty ( See Top 100 in Beauty ) #909 in Hair Styling Gels |
| Customer reviews | 3.8 3.8 out of 5 stars (46) |
| Date First Available  | 2 July 2019 |
| Item model number | LGC-DE-50 |
| Item model number  | LGC-DE-50 |
| Manufacturer | The London Grooming Company |
| Manufacturer  | The London Grooming Company |
| Product Dimensions | 7 x 7 x 2.5 cm; 60 g |
| Product Dimensions  | 7 x 7 x 2.5 cm; 60 g |

## Product Details

- **Hair type:** All
- **Liquid volume:** 50 Milliliters
- **Material type free:** Paraben Free
- **Product benefits:** Shine
- **Scent:** Natural

## Images

![Define for Men - Very Strong Hold and Medium Shine Finish - 50ml Water Based Men's Hair Product, Easy to Wash Out - Oud Wood Scent - Image 1](https://m.media-amazon.com/images/I/61Xse4RFvKL.jpg)

## Questions & Answers

**Q: Can you provide an ingredient list?**
A: AQUA, PETROLATUM, VP/VA COPOLYMER, CETEARETH-20, CERA ALBA (BEESWAX), COPERNICIA CERIFERA (CARNAUBA) WAX, LANOLIN, OZOKERITE, POLYQUATERNIUM 11, OLETH-5, BENZYL ALCOHOL, DEHYDROACETIC ACID, PARFUM, LINALOOL, D-LIMONENE, LILIAL, CITRAL.

**Q: Is this cruelty free?**
A: Yes, this is cruelty free, paraben free, and water soluble.

## Customer Reviews

### ⭐ Review
*by P***O on 17 October 2019*

non mantiene per nulla ed unge tantissimo. soldi buttati

### ⭐⭐⭐⭐⭐ Review
*by A***. on 2 December 2019*

Buona, asciutta e di tenuta

### ⭐⭐ Review
*by R***. on 22 February 2023*

The smell was overwhelming, I’d suggest looking elsewhere if you have sinus/allergy issues or are sensitive to string smells. It was just too much for me. Used it once and wished I could have left work to go home and wash it out.

## Frequently Bought Together

- The London Grooming Company Define For Men | Strong All-Day Hold | Low Sheen Finish | Easy to Wash Out | 1.7 Fl Oz (50ml)
- The London Grooming Company - Matte Hair Powder for Men | Mens Hair Powder | Texture Powder for Styling | Medium All-Day Hold 0.7 Ounces (20 grams)

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**Shop now:** [https://www.desertcart.hk/products/294752699-define-for-men-very-strong-hold-and-medium-shine-finish](https://www.desertcart.hk/products/294752699-define-for-men-very-strong-hold-and-medium-shine-finish)

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*Product available on Desertcart Hong Kong*
*Store origin: HK*
*Last updated: 2026-01-24*