---
product_id: 326781041
title: "Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 67.6 Fl Oz"
price: "HK$532"
currency: HKD
in_stock: true
reviews_count: 8
url: https://www.desertcart.hk/products/326781041-liquid-laundry-detergent-ewg-verified-he-compatible-plant-based-vegan
store_origin: HK
region: Hong Kong
---

# 40 powerful loads 98% naturally derived EWG VERIFIED clean formula Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 67.6 Fl Oz

**Price:** HK$532
**Availability:** ✅ In Stock

## Summary

> 🌟 Elevate your laundry game with clean power and fresh vibes!

## Quick Answers

- **What is this?** Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 67.6 Fl Oz
- **How much does it cost?** HK$532 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hk](https://www.desertcart.hk/products/326781041-liquid-laundry-detergent-ewg-verified-he-compatible-plant-based-vegan)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Ethical & Effective:** 100% vegan, cruelty-free, and gentle on colors and whites—because your values deserve clean clothes.
- • **Fresh Citrus Revival:** Infuse your wardrobe with a revitalizing citrus zest scent blended with soothing lavender notes.
- • **Pure Power, Naturally:** Harness the cleaning strength of 98% plant-based ingredients for spotless, fresh laundry without compromise.
- • **Versatile & Efficient:** Compatible with all machines including HE, delivering 40 loads of high-performance cleaning per bottle.
- • **Certified Clean Confidence:** EWG VERIFIED means zero bleach, SLS, or harsh chemicals—safe for your family and the planet.

## Overview

ATTITUDE Liquid Laundry Detergent offers 40 loads of high-efficiency, plant-based cleaning power with 98% naturally derived ingredients. EWG VERIFIED for a toxin-free formula, it’s safe for all water temperatures, colors, and whites. Infused with a refreshing citrus zest and lavender scent, this vegan and cruelty-free detergent delivers effective stain and odor removal while aligning with eco-conscious lifestyles.

## Description

Buy ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 67.6 Fl Oz on desertcart.com ✓ FREE SHIPPING on qualified orders

Review: Highly recommend if you’re looking for a cleaner detergent! - I’ve been using this laundry detergent for several months now and love it so much! It removes stains (along with a stain removal spray if they’re too bad) and keeps my clothes, towels, and blankets super soft. The mountain fresh scent is nice, but the lavender is my favorite! The only downside to it was that it used to be pretty hard to pour due to the wide opening, but they’ve fixed the design and made it perfect now (shown in photo)! Highly recommend if you’re looking to switch over to a cleaner brand but want to keep the quality!
Review: Attitude for life - I am on a journey to swap out the toxic products we use every day in my family (cleaning, beauty and everything food related) While I enjoy testing out the latest and greatest, my search has eased in the laundry category. This detergent has been a great find for my family and since we have started using, eczema issues have been significantly reduced. We are now on our fourth bottle. It gives me great peace of mind to find a product that’s safe for both my family and environment while still being effective. I can only comment about the mountain fresh scent as that it was the first I tried and loved. All clothes have come out clean, fresh and soft, without any heavy artificial scent. I use about 2 tbsp per load and have found that sufficient for our needs - so the bottle lasts longer. The fact that it is also formulated for high-efficiency HE machines makes it one less thing to think about. While the price tag is more hefty than commercialized brands, I’m ok with that knowing that it’s an EWG verified and aligns with my views on the use of cruelty free ingredients. If you’re looking for a detergent that’s effective, environmentally safe and gentle, this is the one. So far I haven’t had any issues with bottle leaks like others have mentioned. Since there are so many products in the attitude line, I’ll be happily continuing my testing my way through their brand.

## Features

- EWG VERIFIED: This laundry detergent liquid is EWG VERIFIED, ensuring it's made with clean ingredients according to the Environmental Working Group's standards. It's free from bleach, SLS, SLES, colorants, alcohol, or formaldehyde.
- HIGH PERFORMANCE: Made with 98% naturally derived ingredients, this laundry detergent liquid soap cleans, refreshes, and removes stains, odors, and grease. It works with both conventional and High Efficiency (HE) machines, & lasts for 40 loads.
- CITRUS ZEST FRAGRANCE: Its invigorating citrus top notes blend harmoniously with floral and herbaceous lavender, enveloping your laundry in a soothing and revitalizing fragrance.
- FORMULATED FOR WHITES & COLORS: This laundry detergent works in all water temperatures and is safe for both whites and colors. Effectively cleans clothes, towels, sheets, pillowcases, and sportswear without causing discoloration.
- VEGAN & CRUELTY-FREE: This laundry soap liquid is 100% vegan and cruelty-free. Made for your well-being while respecting animals.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #987 in Health & Household ( See Top 100 in Health & Household ) #20 in Liquid Laundry Detergent |
| Customer Reviews | 4.4 out of 5 stars 4,119 Reviews |

## Product Details

- **Brand:** ATTITUDE
- **Item Form:** Liquid
- **Scent:** Citrus Zest
- **Unit Count:** 67.6 Fluid Ounces
- **Material Type Free:** Enzyme Free, Formaldehyde Free, Phosphate Free

## Images

![Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 67.6 Fl Oz - Image 1](https://m.media-amazon.com/images/I/61aE6LFkwlL.jpg)

## Available Options

This product comes in different **Size, Scent** options.

## Questions & Answers

**Q: Is the spout included?**
A: There is a dispensing spout but I'd recommend putting in a bottle or built-in sink dispenser.

**Q: Good for baby clothes?**
A: If I had discovered this detergent when my children were babies, it would have been used in my household.  The vinegar-concentrate based cleaning is superior to enzymatic detergent

**Q: Can this be used to hand wash silk pillowcases ?**
A: Yes you can!  I have used it to wash my silk pillowcases for months with no issues.

**Q: what makes up the fragrance ??**
A: I got the fragrance free but have not used it yet. I still have some of my ecos detergent left.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Highly recommend if you’re looking for a cleaner detergent!
*by A***R on November 12, 2025*

I’ve been using this laundry detergent for several months now and love it so much! It removes stains (along with a stain removal spray if they’re too bad) and keeps my clothes, towels, and blankets super soft. The mountain fresh scent is nice, but the lavender is my favorite! The only downside to it was that it used to be pretty hard to pour due to the wide opening, but they’ve fixed the design and made it perfect now (shown in photo)! Highly recommend if you’re looking to switch over to a cleaner brand but want to keep the quality!

### ⭐⭐⭐⭐⭐ Attitude for life
*by J***H on September 23, 2025*

I am on a journey to swap out the toxic products we use every day in my family (cleaning, beauty and everything food related) While I enjoy testing out the latest and greatest, my search has eased in the laundry category. This detergent has been a great find for my family and since we have started using, eczema issues have been significantly reduced. We are now on our fourth bottle. It gives me great peace of mind to find a product that’s safe for both my family and environment while still being effective. I can only comment about the mountain fresh scent as that it was the first I tried and loved. All clothes have come out clean, fresh and soft, without any heavy artificial scent. I use about 2 tbsp per load and have found that sufficient for our needs - so the bottle lasts longer. The fact that it is also formulated for high-efficiency HE machines makes it one less thing to think about. While the price tag is more hefty than commercialized brands, I’m ok with that knowing that it’s an EWG verified and aligns with my views on the use of cruelty free ingredients. If you’re looking for a detergent that’s effective, environmentally safe and gentle, this is the one. So far I haven’t had any issues with bottle leaks like others have mentioned. Since there are so many products in the attitude line, I’ll be happily continuing my testing my way through their brand.

### ⭐⭐⭐⭐⭐ Using for baby clothes
*by M***N on January 2, 2026*

I’m using this to wash baby clothes only to save money. And my first impression is how great the quality is. It also kept the baby’s clothes nice and soft , and smells really nice and not over powering at all.

## Frequently Bought Together

- ATTITUDE Liquid Laundry Detergent, EWG Verified Laundry Soap, HE Compatible, Vegan and Plant Based Products, Cruelty-Free, Citrus Zest, 40 Loads, 67.6 Fl Oz
- ATTITUDE Laundry Fabric Softener Liquid, Vegan and Naturally Derived Detergent, Plant Based, HE Washing Machine Compatible, Citrus Zest, 40 Loads, 33.8 Fl Oz
- ATTITUDE Dishwashing Liquid, EWG Verified, Vegan Dish Soap, Plant Based, Naturally Derived Products, Citrus Zest, 23.7 Fl Oz

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*Product available on Desertcart Hong Kong*
*Store origin: HK*
*Last updated: 2026-01-22*