Stella BlumEveryday Fashions of the Thirties As Pictured in Sears Catalogs (Dover Fashion and Costumes)

This is an excellent resource for historical fiction writers. Plenty of pictures of ordinary clothes, not high-fashion, and their prices. An easy to use and convenient reference!

The Last Decade Of Elegance: Everyday Fashions Of The Thirties: As Pictured In Sears CatalogsThis book depicts the clothes of everyday people as opposed to high fashion. But it gives you some idea of the elegance of the fashion world in those days, Coco Chanel vs Elsa Shaparelli, etc and so forth.The middle-aged women of the 1930's were the debutantes of 1915 during the First World War when ladies' fashion began to suffer its greatest change in all of history --- the transformation of the long dress into baring the knee and the lower leg to all the world. They yearned for the peacefulness and order of the Edwardian era and tried to recreated it in the elegance of the clothes of the 30's which were also less innocent and far more sophisticated than the fashions of 1915.Since the the 1930's even the memory of such sophistication and utter femininity has faded into the ever far distant past.by Linda Cargill, author of Key to Lawrence.

This wonderful compilation of clothing and accessories available at Sears in the 1930's makes me want to go back in time. The book is very well thought out. Showing the clothing year by year was a great idea. We own a 1939 Packard automobile and enjoy wearing vintage clothing when we participate in antique car tours. I bought the book to get ideas for making a dress or two that would depict the era. This book gave me more than I expected. If you're looking for clothing ideas for men or women, or if you just like reminiscing, you will enjoy "Everyday Fashions of the Thirties".

Showing the clothing offered by one of the biggest retailers in the US, this is a study in clothing for the era. It is focused primarily for the women's wear but the men's wear pages are worth their weight in gold for the vintage clothing afficionado. This type of book is helpful for collectors, re-enactors, film costuming and plays. It helps get the "look" of the period right. Style in this era was found in everyday life for middle America in the way people dressed and is a stunning contrast to today's sloth and slovenly life-styles.

The Sears catalog is a guide, overview but also what mainstream America bought and wore for a good part of the 20th century. In this case, the 1930s -which has been overlooked fashion wise - is shown. You can definitely see how Sears was heavily influenced by cinema or maybe it would be fair to say vice versa. Anyone looking for era thinking and fashion, this is a good illustration.

very excellent protection / shipping. Lovely condition of book

I love this book; received it in great condition. I look at the photos and illustrations for hours. Its an excellent resource for some of the artwork I'm doing currently. Its mostly women's fashion but there are still quite a few good pages of men's and children's fashions as well.

Great pictures and the print is of good quality, they are fun to read and see how fashion repeats itself.