Mobile In-Store Analytics: Eine empirische Untersuchung der Effekte standortbasierter Werbung auf das Bewegungs- und Kaufverhalten im Einzelhandel ... Science / Angewandte Marketingforschung)

Name: Mobile In-Store Analytics: Eine empirische Untersuchung der Effekte standortbasierter Werbung auf das Bewegungs- und Kaufverhalten im Einzelhandel ...
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