Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)

Great book. Accessible and helpful for marketing peoples looking to understand the design process in order to write a better brief. Enjoyed the kindle version and now ordering the print for the workplace.

Loving the book so far

I've read all through and it has been quite easy to understand and also practical. It is giving you examples and tips in terms of guidelines in your way to create a strong branding briefing.

This is a great wee easy to read book that is beautifully put together. It contains lots of great ideas and snippets that can be used in real life. Its an easy read and doesn't dive to deep into things, which is nice. Have came back to this book a few times and is a must in any designers collection. Makes for a great Holiday read.

I so much enjoy reading this books, it is informative, engaging. Very interesting.. Totally recommend

Extremely accessible and covers a lot of important points in detail. As a creativity and design consultant I think book would be invaluable to any start up. I will be recommending it to my design students and groups I work with in innovation hubs.

This book is the perfect branding book! As a graphic design student at university, this book really helped my design work progress. It is an interesting yet easy read and would definitely recommend it!

A book for designers, with two aims; - provide an introduction and history to branding - to arm you with more recent ideas and examples for you to use in real world It also looks great inside!

Ich habe das Buch für meine Junior Designer erworben und bin sowohl mit der Vermittlung der Thematik als auch dem Aufbau der Themen sehr zufrieden.

Excellent livre, bonne introduction

Excelentes producto, llego antes del tiempo estimado!!

Un must have

Good read to understand branding process