---
product_id: 48394814
title: "Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant"
brand: "color wow"
price: "HK$325"
currency: HKD
in_stock: true
reviews_count: 8
category: "Color Wow"
url: https://www.desertcart.hk/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder
store_origin: HK
region: Hong Kong
---

# Lasts until shampooed out Reflective mineral powder for natural multi-dimensional look Water & sweat resistant Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant

**Brand:** color wow
**Price:** HK$325
**Availability:** ✅ In Stock

## Summary

> 💥 Root touch-up redefined: flawless, fuss-free, and totally swim-proof!

## Quick Answers

- **What is this?** Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant by color wow
- **How much does it cost?** HK$325 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hk](https://www.desertcart.hk/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder)

## Best For

- color wow enthusiasts

## Why This Product

- Trusted color wow brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Multi-Use Magic:** Doubles as brow powder to fill thinning areas with ease
- • **Long-Lasting Wear:** Stays put through sweat and swims until your next shampoo
- • **Instant Grey Coverage:** Conceals greys and roots in seconds for a flawless, natural finish
- • **Thicker, Fuller Hair Illusion:** Fills in thin spots and exposed scalp for visibly denser hairlines
- • **Non-Sticky, Lightweight Formula:** No waxes or dyes—won't stiffen or dull your hair’s natural movement

## Overview

COLOR WOW Root Cover Up in Light Brown is an award-winning, temporary root touch-up powder designed to instantly conceal greys and thin spots with a natural, multi-dimensional finish. Its water and sweat-resistant formula lasts until shampooed out, making it perfect for busy professionals who want fuller-looking hair without the commitment of dyes or waxes. Lightweight and versatile, it also doubles as a brow filler, ensuring you stay polished and confident between salon visits.

## Description

Product Description COLOR WOW Root Cover Up in Light Brown delivers instant, seamless grey coverage and regrowth blending for natural or colour-treated hair. The award-winning root touch up powder uses reflective mineral pigments to deliver rich colour payoff with a natural finish — never flat, waxy, or sticky. Perfect for disguising sparse areas, softening roots, and extending time between salon visits, this professional formula was developed by the team behind John Frieda and engineered for real-life colour challenges. It blends flawlessly, stays water- and sweat-resistant, and rinses out only with shampoo. Ingredients talc, mica, synthetic fluorphlogopite, zinc stearate, octyldodecyl stearoyl stearate, ethylhexyl palmitate, silica, aluminium starch octenylsuccinate, pentaerythrityl tetraisostearate, zea mays starch, kaolin, phenoxyethanol, triethoxycaprylysilane, dimethicone, tin oxide, CI 7 7491 (iron oxides), CI 77499 (iron oxides), CI77891 (titanium dioxide) Directions Directions: 1. Shake powder onto the applicator brush. 2. Apply to grey roots for instant coverage. 3. Brush through for seamless blending.

Review: Best product for grey cover between dyeing! Simply Amazing! - This is amazing. The best product I've tried as a cover for my grey between dyeing. I can now double the amount of times between dyes. I thought it was expensive but you only need a teeny bit on the brush so it will last for so so long. I will use this forever now!
Review: Worth it - May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while

## Features

- Temporary colour stays until shampoo’d out (you can swim in it!)
- Instant root touch up fills in thin spots and disguise exposed scalp to create the look of thicker, fuller hair
- Reflective mineral powder for a multi-dimensional, natural look
- Doubles as a brow powder and helps fill in thinning areas
- Stays in place without waxes or dyes; won’t stiffen or dull hair

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00MQ4SUUU |
| ASIN  | B00MQ4SUUU |
| Benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. |
| Best Sellers Rank | 4,293 in Beauty ( See Top 100 in Beauty ) 11 in Hair Mascaras |
| Brand Name | COLOR WOW |
| Colour | Light Brown |
| Container Type | Box |
| Country Of Origin | China |
| Country of origin  | China |
| Customer Reviews | 4.4 4.4 out of 5 stars (3,345) |
| Customer reviews | 4.4 4.4 out of 5 stars (3,345) |
| Date First Available  | 17 Oct. 2013 |
| Global Trade Identification Number | 05060150185427 |
| Hair Color Permanence | Temporary |
| Hair Type | coloured |
| Is discontinued by manufacturer  | No |
| Item Form | Powder |
| Item Weight | 2.1 Grams |
| Item model number  | CW542 |
| Language  | Italian |
| Manufacturer | COLOR WOW |
| Manufacturer  | COLOR WOW |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Product Dimensions  | 12.45 x 5.4 x 1.4 cm; 2.1 g |
| UPC | 059165558567 |
| Unit Count | 2.1 gram |

## Product Details

- **Brand:** COLOR WOW
- **Colour:** Light Brown
- **Hair type:** coloured
- **Item form:** Powder
- **Material Type Free:** Paraben Free
- **Material feature:** Natural
- **Number of items:** 1
- **Package information:** Box
- **Unit count:** 2.1 gram

## Images

![Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant - Image 1](https://m.media-amazon.com/images/I/71Hbu5NChIL.jpg)

## Questions & Answers

**Q: Does it stain pillows at night?**
A: I use it on a grey patch on the back of my head and find it does stain my pillow over time as well as the collars of my shirts, but it does wash out ok.

**Q: Does this come off on to fingers if touched and on bed sheets for example? Asking for my wife!!**
A: No, you won't get any mess from this product.  Once it goes on to your hair it fixes quickly and will only come out with shampooing.  And your wife will only get it on her fingers if she touches it - after which she can brush or rinse it off.  It won't cause any staining, and it won't run if she gets her hair wet.  For my part, I use this product to tide me over between hair appointments.  I use it to touch up the grey gap in my parting, and it works brilliantly for that, easily tiding me over one or two weeks, and genuinely no one would guess it was a touch up job.  It is the easiest product to use.  Color Wow do a couple of YouTube demonstrations - it is exactly as they say.

**Q: Does the packaging give any information about whether the ingredients contain any animal products and if it is tested on animals, please?**
A: I don't think it said on packaging but on their website it states it  is not tested on animals and contains no animal-derived ingredients. hope that helps

**Q: Can I use it for grey hairline ??**
A: It is good for colouring grey, however I do think product is too expensive as there is not much of it.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Best product for grey cover between dyeing! Simply Amazing!
*by H***E on 23 November 2025*

This is amazing. The best product I've tried as a cover for my grey between dyeing. I can now double the amount of times between dyes. I thought it was expensive but you only need a teeny bit on the brush so it will last for so so long. I will use this forever now!

### ⭐⭐⭐⭐⭐ Worth it
*by M***N on 13 January 2026*

May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while

### ⭐⭐⭐⭐ It works
*by D***E on 3 September 2024*

Just received this, seems to work well, looks natural and is easy to apply but I'm shocked at the tiny amount you get for almost £30. It's a small thin block 1.5X5cm and I can't see how it's supposed to last 6-12 months, but will wait and see.

## Frequently Bought Together

- COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula
- COLOR WOW One Minute Transformation – Instant frizz fix| Nourishing styling cream smooths, tames + defrizzes on the spot| Avocado oil + Omega 3’s hydrate, repair for silkier, smoother texture
- COLOR WOW STYLE ON STEROIDS Texturizing Spray – Achieve Instant Sexy Volume and Texture | Non-Sticky & Moisturizing

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**Shop now:** [https://www.desertcart.hk/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder](https://www.desertcart.hk/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder)

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*Product available on Desertcart Hong Kong*
*Store origin: HK*
*Last updated: 2026-03-20*