--- product_id: 49912332 title: "Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml" brand: "aveda" price: "HK$498" currency: HKD in_stock: true reviews_count: 13 url: https://www.desertcart.hk/products/49912332-aveda-men-pure-formance-thickening-paste-thickens-hair-versatile-hold store_origin: HK region: Hong Kong --- # 91% naturally derived ingredients Versatile, pliable hold for any style Instantly thickens hair strands Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml **Brand:** aveda **Price:** HK$498 **Availability:** ✅ In Stock ## Summary > 🌿 Elevate your hair game with nature-powered thickness and style! ## Quick Answers - **What is this?** Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml by aveda - **How much does it cost?** HK$498 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.hk](https://www.desertcart.hk/products/49912332-aveda-men-pure-formance-thickening-paste-thickens-hair-versatile-hold) ## Best For - aveda enthusiasts ## Why This Product - Trusted aveda brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Style Your Way:** Flexible hold lets you craft everything from casual tousled looks to sharp, professional styles. - • **Vegan & Ethical:** 100% vegan, Certified B Corp, and Leaping Bunny approved—style with conscience. - • **All-Day Confidence:** Natural finish that lasts, keeping your hair looking fresh and thick from morning meetings to after-hours. - • **Nature-First Formula:** 91% naturally derived ingredients for a clean, guilt-free grooming ritual. - • **Thicker Hair, Instantly:** Boost your hair’s volume from root to tip with Amla-powered thickening technology. ## Overview Aveda Men Pure-Formance Thickening Paste is a 75ml styling paste designed to instantly thicken hair with Amla extract, offering versatile, pliable hold and a natural finish. Made with 91% naturally derived ingredients, it supports ethical grooming with vegan, Certified B Corp, and Leaping Bunny certifications. ## Description Thickening Paste Shampoo Conditioner Pomade Firm Hold Hair Gel ## Features - Thickening Men’s Hair Paste: Instantly make your hair look thicker with Aveda Men Pure-Formance Thickening Paste. - Adds Versatile, Pliable Hold: Create all sorts of hairstyles with this multitasking styling paste. - 91% Naturally Derived*: Amla helps thicken each individual hair strand, making hair look and feel thicker from roots to ends. - How to Use: Work a small amount of hair product between palms and apply evenly through damp or dry hair. - Aveda is 100% Vegan, a Certified B Corp and Leaping Bunny Approved. ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B01N17SFYB | | Best Sellers Rank | 77 in Hair Styling Putty, Clay & Wax | | Country Of Origin | USA | | Date First Available | 2 Feb. 2017 | | Is Discontinued By Manufacturer | No | | Item Model Number | 18084973523 | | Manufacturer | Aveda | | Product Dimensions | 7.4 x 7.3 x 4 cm; 129 g | ## Product Details - **Brand:** Aveda - **Hair type:** All, For All Hair Textures - **Item form:** Cream - **Item volume:** 75 Millilitres - **Liquid volume:** 2.5 Fluid Ounces - **Material Type Free:** Silicone Free - **Number of items:** 1 - **Product benefits:** Hair paste instantly thickens hair and adds pliable hold to create any style. - **Scent:** Vetiver - **Unit count:** 75.0 millilitre(s) ## Images ![Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml - Image 1](https://m.media-amazon.com/images/I/61sW91dX3SL.jpg) ![Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml - Image 2](https://m.media-amazon.com/images/I/71zCxAtLHYL.jpg) ![Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml - Image 3](https://m.media-amazon.com/images/I/71PulzRDiGL.jpg) ![Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml - Image 4](https://m.media-amazon.com/images/I/81KfJSVYXuL.jpg) ![Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 75ml - Image 5](https://m.media-amazon.com/images/I/61HvS7pd3bL.jpg) ## Available Options This product comes in different **Size Name, Scent Name** options. ## Questions & Answers **Q: How does this compare to the Aveda grooming clay for men?** A: Works about the same as the regular grooming clay, and has the same mat finish (no shine). However, it holds better in wet conditions. I would recommend it even if you don't need thickening. **Q: Good for medium long hair? Also my hair tends to part down the middle which I hate, will this help to lock my hair back if I style the pushed back?** A: i love this stuff more a a texturizing paste **Q: Does this have fragrance? Looking doe something with no or low added fragrances.** A: I would say no. It may have a little fragrance when you put it in your hands to apply but I've never thought it was strong. I know I can't smell it once applied to my hair. Hope that helps! **Q: does this gel leave flakes** A: I haven't noticed any in the week I've used it. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Impressed *by on Reviewed in the United Kingdom 1 July 2026* First time using this, and I’m impressed. Feels great in my hair. Light, but a good natural hold, not greasy. Gives all day hold. Great value on Prime day. ### ⭐⭐⭐⭐⭐ great putty *by on Reviewed in the United Kingdom 18 April 2026* this stuff under £20 is a must smells great and thickens the hair last all day hold. ### ⭐⭐⭐⭐⭐ Great for females too! *by on Reviewed in the United Kingdom 24 July 2023* I have short, fine hair and this product works brilliantly. Adds thickness without weighing my fine hair down. It's not greasy either like some other products can be. Looks natural and smells great which is an added bonus. Also this is a very competitive price in comparison to other sites including Aveda's. ## Frequently Bought Together - Aveda Men Pure-Formance Thickening Paste | Thickens Hair | Versatile Hold | Natural Finish Hair Styling Paste | 91% Naturally Derived*, 2.5 Fl Oz - AVEDA Men Pure-Formance Grooming Cream 125ml --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.hk/products/49912332-aveda-men-pure-formance-thickening-paste-thickens-hair-versatile-hold](https://www.desertcart.hk/products/49912332-aveda-men-pure-formance-thickening-paste-thickens-hair-versatile-hold) --- *Product available on Desertcart Hong Kong* *Store origin: HK* *Last updated: 2026-08-16*