This body-con shaper comfortably creates an hourglass shape. Flattering and versatile, it can be worn as a layering piece or in place of traditional shapewear. This minidress is designed to smooth your silhouette without compressing you down to a smaller size. A little shorter than the Major Mini Shaper, which makes it great for petites!

Cute, comfortable and fun.

Designed by women for what women truly want to wear, The Contour Hourglass dress is completely seamless and provides slimming and smoothing while still looking cute.

Meant To Be Seen

A multifunctional garment, wear it as a foundation piece underneath or use it as a slip to provide you with some coverage. Designed to even be worn alone as a mini dress with built-in shaping. Who knew?

Seamless Construction

Constructed without seams, so there are no unsightly indentations on your skin. Just the right amount of stretch to hold you in but still allowing you to move and breathe.

Hourglass Detail

The contrast colors create a nice hourglass shape.

Racer Back

The sporty racerback design provides support and the slightly shorter dress length is perfect for petites.

Beautiful comfortable everyday shapewear and intimates.

Our goal is to take the shame out of shapewear and to help women to embrace their curves. At Jewel Toned we believe that you can indeed have it all with products that are functional, comfortable, and cute.

About the Startup

Describe your product in 3 words.

Real Life Shapewear

How did you come up with the idea for this product?

As lingerie designer I saw how women felt in their shapewear and knew that there was a void in the marketplace for there to be something better. Cute, comfortable body shaper pieces that help women feel great about themselves.

What makes your product special?

Not only is our shapewear designed by women for what women truly want to wear, but they are also meant to be seen. All our shapewear is seamless and can be worn as a foundation piece, as a slip or on its own.

What has been the best part of your startup experience?

We love hearing back from women about how our products make them feel both beautiful and confident. Whether it is a date that has gone better than expected, to a long over due date night with your husband or to the new mom who is adjusting to the changes in her body we hold all these stories dear. This amazing community of women means the world to us and pushes us to continuously strive to connect with one woman at a time.