The e.l.f. Cosmetics luminous, blurring, the putty primer has a velvety texture that glides effortlessly over the skin to smooth over imperfections and add a soft glow. Infused with hyaluronic acid and vegan collagen to help plump skin and keep it fresh and hydrated. The result? A smooth, blurred, radiant complexion. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic. Luminous primer that smooths over imperfections. Infused with hyaluronic acid and vegan collagen to hydrate and plump skin. Adds a soft glow for a radiant complexion. Velvety texture grips makeup for all-day wear. 100% Vegan and Cruelty-Free.