ICONIC LONDONUnderglow Blurring Primer | Blurs Imperfections and Gives Skin a Radiant Glow, Cruelty-Free, Vegan Makeup Universal Shade, 0.91 Fl oz

I was surprised at how this instantly minimized the appearance of the pores on my face. I have very large pores and after using this they looked very blurred making them way less noticeable. The product is lightweight and smooth and it absorbs pretty quickly into the skin. It seems to work really well and it moistures my skin as well and gives it a subtle glow. It also has no scent which is good if you're sensitive to smells (I'm not)

I decided to try the ICONIC LONDON Underglow Blurring Primer after seeing a glowing recommendation from @SheaWhitney—thank you, Shea, for the great find! Don’t forget to click on the coupon before checking out to save a little extra!The box arrived opened, which was a bit concerning, but the product itself didn’t appear to be used, so I gave it a try. The primer has a subtle scent—nothing overwhelming, just a slight scent.I’m not a big makeup person, so I appreciate products that offer light coverage and are easy to use. This primer delivered just that. I tried it on its own, and it gave my skin a radiant, dewy look while gently blurring imperfections. When I added a touch of powder over it, I noticed that my sun spots looked slightly less visible, but my skin still looked fresh and glowing.It’s only been a few uses, but so far, I’m really enjoying this primer. It’s vegan, cruelty-free, and works well for a natural, everyday glow. If you're looking for a primer that gives a soft-focus effect without feeling heavy, I’d definitely recommend giving this one a shot.Check it out at amazon.com/shop/sheawhitney for more of her faves!

If you have mature skin -- you need to try this! I wasn't too sure at first because I was used to the thick, gloppy, primers that made me sweat in the summer heat. This is lightweight, and leaves a slight glow to your skin and keeps your face looking good -- all day! Apply your serums, moisturizer, then this primer, then your makeup (I use LG Brighten and Balance). It doesn't accentuate wrinkles or pores. Trust me -- you will love it.

The ICONIC LONDON Underglow Blurring Primer is everything I didn’t know I needed! It gives my skin the most beautiful, soft-focus glow while blurring imperfections and minimizing the look of pores. My makeup applies smoother and lasts longer, but I also love wearing it alone for a radiant, healthy look. The texture is lightweight, the universal shade blends perfectly, and I love that it’s cruelty-free and vegan.The only downside is the dropper—it doesn’t dispense the product very well and can be a bit frustrating. But the formula itself is so good, it’s worth working around. Definitely a must-have in my routine!

Love this primer. Goes on in a thin layer and stops my oily skin from ruining makeup. It’s tinted so looks good alone too.

Not sure what the deal is with this product. I saw no effects on my skin or appearance at all. I guess if I'm looking for the silver lining (since I forgot to return it!) it smells pretty nice? This is one is a no for me.

I recently tried the ICONIC LONDON Underglow Blurring Primer and was happily surprised by its texture. I anticipated it being somewhat watery, but it isn't—rather, it blends effortlessly and feels wonderful beneath makeup. The universal shade suited my skin tone nicely, and it effectively blurs imperfections while providing a subtle radiant glow.That being said, I'm rating it 3 stars primarily due to the packaging. I'm not keen on having to squeeze the product out like an eyedropper. While it's not a dealbreaker, I personally would prefer a more user-friendly option—such as a push-top or pump applicator—for better control and less mess.In summary, it's a solid primer that performs well; I just wish the packaging method reflected the quality of the product.

Ok this is actually legit. It absorbs evenly and works really well under my daily make up. I don’t even need to use my tinted moisturizer if I don’t want to. I also feel like my face isn’t as shiny as the day goes on and my make up stays really well. Ooooonly draw back is the dropper. It’s messy and doesn’t go back into the container well without some spilling or dripping over. Like I wish I could drop a half star for that but overall I really like it.